business skills

Peter Bowerman has one up on those who travel around the country presenting "How To" seminars. In his imminently readable book "The Well-Fed Writer" he warmly, casually, and with just the right amount of anxiety-reducing humor takes the reader step by step down the path of discovering self employment as a Free Lance Copy Writer. And all this in the form a book that can easily be digested at the readers home, yard, bedside, etc. No stone is left unturned in his user friendly technique of distributing practical wisdom. Much of what he discusses (how to introduce yourself to the COMPUTER AURA, how to employ gentility and assertive techniques in salesmanship, models for all manner of letters and forms, etc) is information that is generally useful to all of us who strive to be independent, self-employed people. He even offers usable advice on how to price our services, how to network with co-workers, and insights into the classes of potential clients' thought processes. This is a thoroughly enjoy read, as well as being a fine guide to business independence. Highly recommended!

The Well-Fed Writer: Financial Self-Sufficiency As A Freelance Writer in Six Months Or Less is a 282-page compendium of tips, tricks and techniques essential for aspiring writers to "turn pro" and be able to support themselves on their earnings. In today's competitive marketplace, being talented and hardworking aren't enough. You've also got to be knowledgeable about the newspaper, newsletter, magazine, periodical, journal, and book publishers to whom you wish to successfully solicit and sell your work. Peter Bowerman draws upon his considerable experiences as a successful freelance writer and columnist in Atlanta, Georgia. His corporate list of clients ranges from The Coca-Cola Company, MCI, and Holiday Inn to The Discovery Channel, BellSouth, and Mercedes-Benz. He has published almost 200 columns and articles, as well as conducting seminars on writing. All that he has learned is distilled within the pages of The Well-Fed Writer, truly rewarding reading for aspiring freelance writers, copy writers, scriptwriters, columnists, journalists, and anyone else wanting to earn from what they write.

This book was mainly a dumbed down, regurgitation of Bob Bly's "Secrets of a Freelance Writer" and other books. I guess if you're insecure about your writing abilities, or don't have a clue where to start (which Bly can help with too) this book might help, because the author comes across as a regular guy and etc. but there is nothing of substance here that you won't find in Bly's book. Maybe a LOT more of the author's day, the author's thoughts, etc. etc. Bly is more professional and detailed about the business, HOW to write copy, what you can reasonably expect to earn and much much more. Go right to the source of this information and buy "Secrets".