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Aftersleep Books
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Triggers 30 Sales Tools you can use to Control thThe following report compares books using the SERCount Rating (base on the result count from the search engine). |
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Aftersleep Books - 2005-06-20 07:00:00 | © Copyright 2004 - www.aftersleep.com () | sitemap | top |
TRIGGERS is a masterful work of 30 psychological 'triggers' to round up these buyers. Joe explains, with some wildly entertaining stories, what strategies he has used for several decades to become the king of marketing copy. In the chapter on pricing he writes, 'The intensity of salivation in your prospect's greed glands will vary in proportion to the drop in price.' If you're familiar with the work of Jay Abraham and Dan Kennedy, this book will excite about how easily you can develop copy. Get TRIGGERS to develop your marketing pieces and supporting literature. This book won't sit on your shelf, you'll be too busy using it.